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Products/Service

The company is into branded Cosmetics and Nutraceuticals products of their own in Colombo, Sri Lanka. The products are manufactured by reputed WHO certified manufacturers from India and sold under their brand names in Sri Lanka. Premium range of personal care products for men and women both are sold through malls, retail outlets, and salons, whereas the neutraceutical products are sold via traditional pharmaceuticals products channels (i.e. with doctors' prescriptions. Currently, the company sells 46 products in Sri-Lanka market, also 16 product registrations have been done for the Cambodia market. There is an appointed country manager in Cambodia who is looking after sales and marketing for the region. The company has a pipeline of 200 SKUs in various stages of registrations. The management team is well-experienced with successful stints in companies such as Intas, Cadila, Alembic, Cipla, GSK, Microlabs, Dr.Reddy's etc... The team has also regulatory expert based out of Pune, so with help of this global team of experts company has achieved rapid sales of ~ INR 8.75Cr in less than 2 years. The management has strategically invested a good amount of resources in branding exercise offline and online both. It has a full-fledged digital media presence and also branding via offline means such as organising wellness camps, attending exhibitions, conducting corporate trainings etc.. Now, the company is looking for investors to join hands to further expand into these markets with newer products and marketing efforts.

Reason

The company wants to expand its geographical presence to countries like Africa, Latin America, Central Asia and USA

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