Retail Beverage Brand Raising Initial Funds In Indore
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About Business
The business is planning to establish a trading venture in Indore focused on launching a non-alcoholic fruit beer brand. The company intends to operate through a third-party manufacturing model under a white-label arrangement, allowing the founders to focus on branding, distribution, and market expansion.
The initial product lineup will consist of 275 ml bottled fruit beer variants in flavors such as cranberry, blueberry, and litchi. The founders have already completed initial market research and product sampling activities, and the samples are ready for launch. The business has also received advance orders of approximately 10,000 units, indicating early market interest and demand potential.
Clientele type
The target customers of the business will include distributors, wholesalers, and retailers within the beverage and FMCG sector.
Premises
LEASED
Lease per month (in INR): 16.00 K
Security Deposit (in INR): 16.00 K
Carpet Area: 550 sq ft
The business will operate from a rented premise spanning 550 sq. ft.
Asking Price Includes
The terms of the transaction will be discussed with the potential investors.
Asking Price
INR 3.00 L
Minimum ticket size
INR 2.00 L
Reason
The founders are looking to raise funds for inventory procurement, branding, marketing activities, and social media promotions to support the product launch and market expansion efforts.
More Details
The venture is led by two founders and currently has a small operational team consisting of two sales personnel and one social media executive. The promoters also have prior experience in social media marketing and come from a family business background in the transport industry, and are now looking to establish and scale their own consumer brand.
Keywords
Business Tags
Fundraising for ₹10 Cr – 500 Cr
Confidential Process Completed in 120 Days
Strategic Preparation, Aligned Investor Outreach and Seamless Closure
Supported by Advisors with 26+ Years of Experience
