Real Estate Sales Platform Raising Funds In Ahmedabad

About Business

This business is built as a real estate sales acceleration platform with the idea of addressing a common issue in property buying — buyers often hesitate because of uncertainty around investment safety, delays, and overall trust in the process.

Rather than operating like a regular brokerage model that mainly focuses on generating leads, the platform is structured more like a technology-enabled ecosystem that stays involved through the overall transaction cycle. The focus is on improving buyer confidence and helping developers close sales more efficiently.

The platform works by connecting verified buyers with verified developers and selected real estate projects. Along with discovery and lead flow, there is an emphasis on structured engagement and guided support during the transaction process.

One of the key aspects of the model is the buyer support framework they’ve built around property purchases. To reduce some of the concerns buyers usually have, the platform offers benefits linked to areas like electricity cost support, possession delay protection, and rental income assistance in certain cases. The intent is to make the purchase decision feel more secure and predictable from the buyer’s side.

The revenue model has been designed across multiple channels. This includes subscription-based onboarding from buyers, listing or onboarding fees from developers, and transaction-linked earnings whenever deals are successfully closed. Because of this, the business is not dependent on a single source of income.

A lot of importance is also being given to transparency and verification. The idea is to create a cleaner process by working with verified projects, verified developers, and structured communication rather than operating as an open marketplace without filters.

At present, the business is still growing, but the model has been designed in a way that can be scaled into other cities over time. The broader focus is on building a stronger developer network, improving the technology side, and gradually expanding.

Clientele type

Verified real estate buyers
Property developers and builders
Residential and investment property seekers
Real estate project marketers and channel partners

Premises

LEASED

Lease per month (in INR): 20.00 K

Security Deposit (in INR): 40.00 K

Carpet Area: 450 sq ft

Asking Price Includes

The business is raising INR 1.5 Crore in exchange for 20% equity participation. The proposed investment will be utilized towards:

Scaling customer acquisition
Strengthening operations and technology infrastructure
Expanding developer partnerships and project onboarding

Currently operating as a sole proprietorship, the business plans to incorporate a new company structure post-investment, allowing the investor the opportunity to participate as a co-founder from the early growth stage.

Asking Price

INR 1.50 Cr

Minimum ticket size

INR 75.00 L

Reason

The business is seeking strategic investment support to accelerate platform growth, strengthen market positioning, and scale operations across additional real estate markets.

Licenses

MSME UDHYAM AADHAR, GST