Real Estate Brokerage Firm Raising Funds In Kalyan Dombivli

About Business

This real estate brokerage started in 2023 with a simple observation—the way Mumbai buys and sells properties hasn't really changed in decades, but the way people actually want to shop for properties has. The founders decided to do something different.

Instead of relying on classified listings and phone calls, they built a business around how modern buyers actually search. Facebook, Instagram, YouTube—that's where people spend time. So that's where property information should be. Not as an afterthought, but as the core of how the business operates.

They have built an actual in-house team that shoots properties properly, produces real videos, creates content that makes people interested in what they're seeing. When a buyer scrolls through Instagram and sees a property video that actually makes them curious, that's different. That gets them to reach out.

The business works across residential, commercial, investment, and luxury properties. That diversity matters. When residential slows down, commercial inquiries pick up. When luxury is quiet, investment properties move. It's not all eggs in one basket.

They've built real relationships with developers, builders, investors, and home buyers across Mumbai. That network is valuable because deal flow starts flowing naturally. Someone's looking to sell, they remember this brokerage. A builder needs to move units, they know who to call.
The office is set up in a good commercial area with space that actually supports what they do—sales teams, video editing bays, meeting rooms. You can feel the difference between a brokerage squeezed into a small space and one that's built for operation.
Revenue Model & Market Reality

The business makes money the traditional way—commissions on property sales. But they're getting deals faster and at better margins because their lead quality is genuinely different. A customer who found the property on Instagram after watching a good video is further along in their decision journey than someone who cold-called after seeing a text listing.
Mumbai's real estate market is massive and constantly moving. But buyer behavior has shifted completely. People research online now. They watch videos. They expect to message a broker through Instagram, not just call a phone number. The old-school brokers are slow to adapt. This business is built for how people actually want to buy.

Operational Reality
The in-house video and content production team is their actual advantage. You can't easily copy that. Every property gets professional treatment. Quality stays consistent. They turn around content fast because they control it internally, not waiting for some external vendor.
Social media lead generation is measurable. They can see exactly which campaigns work, which properties generate interest, where to focus spend. That's better than traditional marketing where you're basically guessing.

Growth Path
Right now they're looking to expand thoughtfully. More sales staff to handle increasing lead volume. Bigger marketing budget to reach more buyers across Mumbai. Expansion into property categories they haven't heavily focused on yet. Better infrastructure as the team grows. It's straightforward—they have a working model that's generating results. Now they need to push it further and wider across the city.

Capital Requirements
The business is seeking investment to:

Expand office infrastructure
Build larger telecalling and lead conversion teams
Scale digital marketing campaigns
Strengthen lead generation systems
Expand into additional real estate segments
Enhance branding and customer acquisition activities

Clientele type

Property investors
Home buyers and first-time buyers
Commercial property clients
Channel partners and consultants
High-net-worth individuals (HNIs)
Landowners and plot investors
Rental and leasing clients

Premises

The business operates from a well-connected office premises located in a prime locality with easy accessibility for clients and business operations. The office setup includes dedicated workstations for sales, digital marketing, client meetings, video editing, and administrative operations

Asking Price Includes

Stake Offered to be discussed with potential investors.

Asking Price

INR 50.00 L

Minimum ticket size

INR 50.00 L

Reason

The company is seeking investment to strengthen infrastructure, expand its sales and telecalling teams, scale digital marketing activities, and accelerate growth in the real estate brokerage and property marketing segment.

Licenses

A51700044709

More Details

The business is managed by a team with experience in real estate sales, customer relationship management, digital marketing, and lead generation. The company also has dedicated resources for video production, social media campaigns, and client support operations.