Innerwear Manufacturing Business Raising Funds In Ahmedabad
About Business
Established in 2020 in Ahmedabad, the company is an innovative innerwear brand focused on young Indian consumers. It designs, markets, and sells premium innerwear made primarily from sustainable Micro Modal fabric, known for its superior softness and comfort. In addition to innerwear, the company also offers loungewear and socks, with a strong emphasis on differentiated design and high-quality fabrics.
The product portfolio is predominantly innerwear (approximately 80%), with the remaining 20% comprising other categories such as loungewear and socks. The customer base includes both men and women, with men contributing around 80% of total sales.
The brand operates on a direct-to-consumer (D2C) model, selling exclusively through online channels. Approximately 70% of revenue is generated through its own website, while the remaining 30% comes from third-party marketplaces such as Amazon, Myntra, and Flipkart. Manufacturing is outsourced to third-party partners, while brand development, design, and sales are managed in-house.
Clientele type
The company serves a pan-India B2C audience, ranging from 18 to 50+ years of age, and has catered to over 500,000 customers across multiple sales platforms to date.
Premises
LEASED
Lease per month (in INR): 1.54 L
Security Deposit (in INR): 2.00 L
Carpet Area: 5,500 sq ft
The business operates from a rented premise spanning 5500 sq. ft.
Asking Price Includes
The terms of the transaction will be discussed with the potential investors.
Asking Price
INR 15.00 Cr
Minimum ticket size
INR 5.00 Cr
Reason
The owner is looking to raise funds to strengthen working capital and optimize inventory management to support the company’s next phase of growth.
More Details
The founder and director brings over eight years of experience in the apparel and textile industry and comes from a strong family background in textiles, with deep expertise in brand building and trade distribution. The company has received significant recognition, including being featured on Shark Tank India Season 1, where it secured an investment of INR 75 lakhs. It was also recognized among India’s fastest-growing D2C brands in 2023.
Keywords
Business Tags
Fundraising for ₹10 Cr – 500 Cr
Confidential Process Completed in 120 Days
Strategic Preparation, Aligned Investor Outreach and Seamless Closure
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