Growing Streetwear Brand Raising Funds In Mohali
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About Business
It is an e-commerce clothing brand founded with a vision to redefine everyday fashion by blending comfort, quality, and minimal design.
Business Journey:
The business was founded with a vision to redefine everyday fashion by blending comfort, quality, and minimal design. What began as a small creative idea has now grown into an emerging clothing brand focused on youth-oriented streetwear. Since its inception, the brand has prioritized premium fabric quality, unique logo aesthetics, and a customer-first approach. The brand’s journey started with the launch of its first collection of oversized T-shirts, which received positive market response and established itself as a modern and trend-conscious clothing label.
Products & Services:
It specializes in 100% cotton oversized T-shirts and Cargo that reflect comfort, simplicity, and contemporary streetwear culture.
Key offerings include:
Oversized T-shirts and Cargo with bold HIBOR branding and minimal design.
Custom color variants and stylish font combinations for logo designs.
Quality packaging with brand tags, size labels, and QR-coded price tags.
Online retail services through the official website and marketplaces like Flipkart, Amazon, and Ajio.
Social media marketing & influencer collaborations to promote the brand.
It ensures that every product goes through a quality check process to maintain durability, softness, and consistent sizing standards.
Unique Selling Proposition (USP):
Premium 100% Cotton Fabric: Focused on breathable comfort and long-lasting wear.
Minimal Yet Impactful Designs: Unique placement of the logo with modern typography.
Oversized Streetwear Appeal: A perfect fit for youth and urban fashion lovers.
Affordable Luxury: High-quality apparel at a competitive price range.
Eco-Friendly Packaging: QR-tagged and recyclable packing materials.
Made in India: Every product is locally crafted, supporting Indian manufacturing.
Future Scope:
It aims to scale its operations and become a recognized name in India’s growing streetwear market. The future roadmap includes:
Expanding product categories to include cargos, hoodies, and co-ord sets.
Launching physical pop-up stores in metropolitan cities.
Collaborating with digital creators and influencers to strengthen brand visibility.
Exploring international e-commerce platforms to reach global customers.
Building a sustainable production model using organic cotton and eco-conscious practices.
With a clear vision and steady growth strategy, it is set to evolve into a youth-driven lifestyle brand representing creativity, comfort, and confidence.
Clientele type
They receive an average of 1500 orders a month from their website and other e-commerce platforms.
Premises
LEASED
Lease per month (in INR): 16.00 K
Security Deposit (in INR): 12.00 K
Carpet Area: 120 sq ft
Asking Price Includes
The terms of the transaction will be discussed with suitable investors.
Asking Price
INR 5.00 L
Minimum ticket size
INR 5.00 L
Reason
They are raising funds to introduce more products and upgrade the warehouse.
Keywords
Business Tags
₹10 to ₹200 Cr
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