Apparel E-Commerce Brand Raising Funds In Tiruppur

About Business

A vertically integrated apparel company engaged in the design, manufacturing, and online sale of casual wear products through multiple e-commerce marketplaces. Established in 2025, the business operates across three apparel brands and sells through Meesho, Amazon, Flipkart, Snapdeal, and Shopsy, serving customers across Tier I, II, and III cities in India.

The company benefits from an in-house manufacturing ecosystem through its Tiruppur-based production network, enabling end-to-end control over sourcing, printing, branding, packaging, and dispatch. This integrated model eliminates intermediary costs, improves quality control, and supports higher operating margins.

Since commencing operations, the business has fulfilled more than 6,200 orders and generated verified platform payouts exceeding ₹5.4 lakh. In April 2026 alone, the company processed over 2,100 orders from a single marketplace account, demonstrating growing customer demand and operational scalability.

In addition to its B2C business, the company offers B2B apparel manufacturing services, including custom t-shirt production, DTF printing, private labeling, brand packaging, and low-MOQ manufacturing solutions for emerging apparel brands and resellers.

Clientele type

B2C Customers

Online shoppers purchasing casual wear and fashion apparel through leading marketplaces.

B2B Customers

Clothing brands.
Apparel startups.
Resellers and distributors.
Businesses requiring custom printing, labeling, and packaging solutions.

Premises

LEASED

Lease per month (in INR): 8.00 K

Security Deposit (in INR): 45.00 K

Carpet Area: 500 sq ft

The business operates from a leased facility in Tiruppur, Tamil Nadu, which serves as the hub for inventory storage, in-house DTF printing, product customization, and order dispatch operations. The facility has been operational since early 2026 and is leased at a monthly rent of ₹5,000.

A company-owned DTF printing machine, valued at approximately ₹6.67 lakh, is installed at the premises, enabling in-house printing capabilities and supporting both B2C and B2B order fulfillment. Manufacturing activities are supported through the company's production network in Tiruppur, ensuring efficient sourcing, production, customization, and dispatch under a streamlined operational model

Asking Price Includes

The stake offered will be discussed and finalized with potential investors.

Asking Price

INR 10.00 L

Minimum ticket size

INR 10.00 L

Reason

The business is currently experiencing strong demand across its sales channels, with inventory availability being the primary constraint to growth. The proposed funding will enable larger inventory procurement, reduce stock-out situations, and support the company's target of scaling revenues significantly over the coming months.

Licenses

• Private Limited Company — Registered under Ministry of Corporate Affairs (MCA), India • GST Registration — Active • Meesho Verified Seller — Active (Aveedanutrition Private Limited) • Amazon Seller Account — Active • Flipkart Seller Account — Active

More Details

Management & Team

Experienced founders with hands-on expertise in market research, e-commerce operations, digital marketing, customer acquisition, and apparel manufacturing lead the business. The management team actively oversees platform growth, inventory planning, product development, and business expansion initiatives.

A lean and efficient team manages day-to-day operations, including marketplace management, production coordination, quality control, customer service, and dispatch. Manufacturing support is provided through the company's Tiruppur-based production network, enabling scalable and cost-effective operations.

Key Achievements
Achieved 61x growth in order volume between January and April 2026.
Generated verified platform payouts exceeding ₹5.4 lakh between February and June 2026.
Reduced customer acquisition cost significantly, with ad spend per order declining from ₹83 to ₹4 within 90 days.
Improved operational efficiency by reducing the Return-to-Origin (RTO) rate from 29% to 11.5% within four months.
Established a zero-commission sales model on its primary marketplace channel, improving profitability.
Successfully installed and operationalized an in-house DTF printing facility, enabling customization services and expansion into B2B manufacturing.